Shop For Your Favorite TV Show Living Room with IKEA
Ever wanted to decorate your house like your favorite TV show to show-off how much of a fan you are? Well with the help of IKEA, fans of the TV shows The Simpsons, Stranger Things and Friends can shop for furniture that remembles those found in each show’s living room sets.
Carefully created using 3D design software and pieces of furniture and accessories (with prices included) from IKEA’s current catalog, each ad meticulously recreates each living room set without mentioning any of the shows. On the website for the campaign, you can see view each room and learn more about the furnishings featured in the ads. The entire campaign results in exquisite imagery that seamlessly showcases the variety of furnishings from IKEA while presenting them with relevant pop culture that is sure to attract attention.
As a bonus, the campaign will be making real-world appearances, with the rooms being brought to life at some IKEA stores in the Middle East. Surely this will make for some great selfie moments and #hashtags to spread the campaign even further.