Test Drive the New Toyota Camry Straight from a Magazine

  • published on28, Feb, 2018
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Toyota Camry, Print Ad, Fold Out

Why go all the way to a car dealership to test drive the latest car models when you can do it from the comfort of your own home! With Toyota’s latest innovative and creative print media offering, a lucky group of InStyle readers were able to “test-drive” Toyota’s newest Camry model right from their magazine issue. It includes sensors that activate a heart rate monitor that registers the user’s pulse while also activating a LCD monitor that allows reader’s to see their heartbeat. However, even though having an active heart-rate monitor in inside a magazine ad is great, their is an even better part of the experience; a fresh leather smell that is activated when it is unfolded.

 

 

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